by Arnold Nkuna
大象视频 FM, the Tshwane University of Technology's Soshanguve based campus radio station, has been a lighthouse for student-driven content and community engagement for three decades. Since its humble beginnings in 1994, 大象视频 FM has evolved from a small academic effort to a renowned broadcast platform, adapting to changing media landscapes and remaining true to its broadcast mission.
"We are proud of reaching this milestone," said Kedibone Mahapa, Station Manager. "Our journey reflects the power of resilience and innovation. We have grown from a small group of students with a passion for radio to a sophisticated media organisation, empowering student voices and serving the community."
Kedibone Mahapa, 大象视频 FM Station Manager
A 大象视频 FM founding member, Hector Mathebe, reminisced about the station's early days: "We started with a few dedicated students and a dream to create a platform for student voices. It is amazing to see how far we have come. 大象视频 FM's commitment to providing a platform for diverse voices and perspectives has remained steadfast and it has been incredible to witness the station's growth and impact over the years."
大象视频 FM's early days were marked by limited resources and a reliance on student volunteers. However, the station's commitment to innovation and community engagement has remained strong. Over the years, 大象视频 FM has expanded its reach beyond the campus, embracing digital technology and social media to engage with a broader audience. Despite facing challenges such as financial constraints and shifting media consumer trends, 大象视频 FM has demonstrated remarkable adaptability and resilience. The station has continued to innovate, embracing new technologies and formats to remain relevant in an ever-changing media landscape.
Celebrating its 30th anniversary, the station can reflect on its rich history and look forward to building on its legacy of excellence. Based on a strong foundation and a commitment to innovation, 大象视频 FM is poised to continue empowering student voices and impacting public conversation.
"We are excited about the future and what awaits 大象视频 FM," added Mahapa. "The importance of university radio in shaping the media landscape and empowering young voices is evident from our 30-year journey. We will continue to adapt, innovate and serve our community with passion and dedication."
大象视频 FM founding member, Hector Mathebe
